Now this is a cool Chevy commercial

[71CHEVYSHORTBED402]

I met up with an old friend this weekend camping. Cold, but real nice. It's been 10-12 since we hung out. Being who he is, he gave me a load of BS about my project. He says 67-72 Chevy are ugly.....HA! He's a Ford dude anyhow, so much for taste.

After camping we agreed to watch his Packers (lose) to the vikings, when coincidentally, this commercial pops up for all to see. My 71 project truck was like the one you see at the 4 second mark, though my truck had big &*(% camper mirrors, no belts and it's a Deluxe.

Added bonus is I "knew" "Hoss" through my father. At one time or another, I met all the Bonanza boys. That's another story or two. Anyway, here's a picture of Hoss and myself. I wasn't exactly small at 18 months. More importantly, this commercial is the bomb, check out all the trucks. https://www.youtube.com/watch?v=lhFq...=youtu.be&t=13

[67ChevyRedneck]

That was awesome!

[In The Ten Ring]

Yes, that was good. My truck has worked, my dad used it to haul everything he needed plus move family members all over. When my parents moved into their current house 23 years ago, dad's truck did all the hauling.

*Dad's truck is now my truck, the one I joined this forum for.

[special-K]

Cool commercial of commercials. I don't remember too many.

So cool you've hung with the Ponderosa Ranch bunch. What year was that photo? Dan Blocker is pretty young there.

Your old friend who says 67-72 Chevys are ugly, I'd hate to see his woman!! * They say beauty is in the eye of the beholder, so...

* Tongue and cheek

[mongocanfly]

that is sweet...

[FleetsidePaul]

That is cool. You certainly were a well fed child.

[Andy4639]

I saw it last night while flipping channels! Great commercial.

100 years worth!
Chevy truck legends is a site for you to add your truck.


http://www.chevytrucklegends.com/us/...B&gclsrc=aw.ds

[Ol Blue K20]

Very cool! Dan Blocker died in 1972 at 43 years old. That's a cool photo with him.

[71CHEVYSHORTBED402]

Originally Posted by special-K

Cool commercial of commercials. I don't remember too many.

So cool you've hung with the Ponderosa Ranch bunch. What year was that photo? Dan Blocker is pretty young there.

Your old friend who says 67-72 Chevys are ugly, I'd hate to see his woman!! * They say beauty is in the eye of the beholder, so...

* Tongue and cheek

That would have been early summer 1964. I think I've told the story here before, but here it goes. I vaguely remember Hoss. What I remember most is dinner with Landon and Greene, when I was about six. Greene was the life of the party type and not soft spoken. Always smiling. The only one I hadn't met was Parnell Roberts.

It was rounded off when I managed a U-haul center in 1990. A guy walks in and I say, "you like that guy on Bonanza". He says walk and talk like a duck you're a duck. Parnell came into rent a trailer for a 1930s Harley he planned to get. Roberts liked to talk, and was real down to Earth. He came in a few times to "check on his rental", and sort of just hung out for stints. He was driving a VW van that could use a paint job.

[special-K]

That is cool that you knew them, and eventually met Pernell. My mom went to college with him and knew him well. IIRC, they dated. I remember being mad that he left the show. I didn't understand it because he was my favorite, made me like the show less. I think it was actually his decision? I don't know, but you have cause this to come out in my memory. I didn't even think of him when I first read your thread.

[71CHEVYSHORTBED402]

Originally Posted by special-K

That is cool that you knew them, and eventually met Pernell. My mom went to college with him and knew him well. IIRC, they dated. I remember being mad that he left the show. I didn't understand it because he was my favorite, made me like the show less. I think it was actually his decision? I don't know, but you have cause this to come out in my memory. I didn't even think of him when I first read your thread.

Ha, no kidding. First time he came in he had a young gal with him, who just sat in the VW. Could have been his daughter, but I'm guessing his mate. Roberts was a very cool cat.

I had the opportunity to meet a lot of 60s-70s celebs. My father, and my mother's uncle were in the business. That was back in the day when "Hollywood" had some integrity. Today they're primarily snowflakes and hypocrites

[special-K]

I remember the car companies sponsoring these shows. Things were solid then. It's not like now where next week maybe another company will take over a while. It was Bonanza = Chevrolet, Bewitched = Chevrolet, Andy Griffith = Ford (but still a good show ), Dragnet = Mopar (Dodge?), etc from beginning to end. And if the show was in the present time, that brand was all you saw on the show...whenever possible

[67ChevyRedneck]

Anyone see the 67 CST Stepside? I know they exist, but weird to see one used new in a commercial. I always thought they looked unfinished.

[Boog]

Jesse with the moldings only on the front half it does look unfinished. Some years ago I saw a local 68 stepper with moldings on the rear fenders too. Aftermarket parts I'm sure but it sure did help to finish the trim off.
As said back in the early 60's when a car maker sponsored a show it was the most used brand in that whole show. I remember the commercials during Bonanza. It showed the full lineup of passenger cars side by side driving off road and individually on roads. And Dinah Shore singing "see the USA in a Chevrolet". Back then car commercials were about the cars unlike today where they are more about some quirky little story or adventure showing what a time you could have in that brand car.
I miss the 60s.

[special-K]

Looks damn good! Looks like a Stepside with a fancy cab. That's a truck, the cab. The rest is whatever was needed to serve the purpose, pickup bed, flatbed, wrecker, dump, utility, Street sweeper, etc. Might match or might not. The Fleetside came along and created the notion of a bumper to bumper truck body, like a car. Pickups didn't necessarily have a rear bumper back then either. '67 was a transitional year marking the end of some old truck traditions and beginning of some new.

[67ChevyRedneck]

At least GM never put the "wrong bed" on a brand new truck because their unibody truck was a disaster...

I have brand new CST trim from Mar-K in the garage... wonder what it would look like on the stepside... hmmmmm

I don't think I would even wrap it around just "end it" right before the fender curves at the front and back.

[FleetsidePaul]

Originally Posted by 67ChevyRedneck

At least GM never put the "wrong bed" on a brand new truck

Ford wasn't the only one. I guess you can't blame Studebaker though. They were running out of money.



I had a chance to buy an old Champ pickup cheap back in the day. But it was just too ugly for me.

[special-K]

I had a '61 Champ with that bed. Before I sold it I had the other bed I was going to replace it with. The other bed was the one from the '50s that looked better, smooth sided w/bubbled fenders. That wide bed was so odd. I mean, what truck was it made for if not the Champ cab? It's as if they had produced the bed for a new truck cab they never made and just decided to adapt the Lark sheet metal for the Champ

[El Dorado Jim]

Originally Posted by 67ChevyRedneck

At least GM never put the "wrong bed" on a brand new truck because their unibody truck was a disaster...

I have brand new CST trim from Mar-K in the garage... wonder what it would look like on the stepside... hmmmmm

I don't think I would even wrap it around just "end it" right before the fender curves at the front and back.

Yeah, couldn't understand that !!! had to use up old parts and people still bought them? go figure!

[El Dorado Jim]

Really a cool video,thanks for sharing your story about meeting the Ponderosa boys...one of my favorite shows growing up

[67ChevyRedneck]

Originally Posted by El Dorado Jim

Yeah, couldn't understand that !!! had to use up old parts and people still bought them? go figure!

If I remember the story right, Ford was receiving constant reports the cab/beds were cracking on the unibody trucks and sales were tanking. Their quick fix was to close off the cab and the got out the old 57-60 dies and began stamping beds while they designed and tooled up for a new "correct bed."

What I don't understand is why it took soooooooooooooo long. I mean, car manufactures were doing completely new models EVERY year in the 50's. They started with the short/long bed 2wd F100s, but I think some models like the longbed 4x4s (I guess because they couldn't keep up with demand?) still got the "wrong bed" for up to 3 model years?

[special-K]

Ford never offered the unibody on 4wds and the unibody was an option on 2wds. Not a result of failed body panels. Just something they tried and abandoned due to cracking.

The Studebaker bed isn't really the wrong bed because the bed was never made for anything else***. I can only imagine there may have been a new cab design slated and scrapped due to economics, yet they wanted to offer a wide bed so the new bed went through. The Champ cab was notably smaller than the competition and bed wide bed was about the same. The funny thing is, they were ahead of the times with the 50s bed being steel floor, with a smooth sided bed that fenders bulged from...like an '88 Sportside. The bed looked right at home through the Champs. That was the wrong bed and it looked just right! ***EDIT: That's what I love about this site, always learning something...even when it's from myself!! That bed on the Champs is a Dodge Sweptline. Just noticed looking at junkyard pictures from Thursday (last picture). The bed looks wrong on what's right, too!



Then there was the chrome trim that was only ever on the door and cab corner. They even pulled a nice 2-tone off with only that short bit of chrome.