Advertising worth it? Graveyard Cars for instance.

[CG]

I love Mopars (sorry Chevy only diehards) and I love the builds they do on Graveyard Cars. Probably some of the best build quality of any of the car shows. But I have a serious problem with the owner Mark and his shenanigans, its cringe worthy. Its weird but it makes me uncomfortable to watch a lot of the show. So to my question ...

Its so incredibly easy to DVR record shows these days, it makes it easy to blast through the Wormans (sp) of the world, and I also blast right past the ads. There are some shows I have no problem watching live. We catch some of the advertising while chatting and waiting for the show to come back on.

I have no idea how the advertising world works. I wonder how they determine a show is worth advertising on. I bet Graveyard Cars has great ratings because of the amazing work they do. But I bet a ton of people do the same as me and fast forward through a large part of it.

What shows do you blast through because you like part of it, but not enough of it to just sit and watch a whole episode?

[Boog]

I couldn't agree with you more on that one. Their builds are very impressive, complete and authentic. The first few seasons were awful. Those two fools they got rid of won't be missed. Mark's love and knowledge of all things Mopar is impressive and all but geez, give it a break guy. Most of us don't know what all those codes he keeps spewing are and don't care.
We can only believe the show's producers are in love with the guy to let all his crap go as far as they do. The mute button is your friend.

[special-K]

Most businesses that advertise on TV already make so much money and are already so well known that the advertising is at least as much of a tax deduction as it is putting the word out on their product and/or preserving their space at the top. Who hasn't heard of McDonalds or doesn't know what food they serve? How many ads in general actually tell you about their products? Most just present a short feel good scene or something catchy with the product name put out there.

[FleetsidePaul]

I am also a Mopar fan. But I cannot watch that show. That guy is just too irritating. I can't stand him.

[novice]

Daughter is smoking HOT though!!!

[CG]

Originally Posted by special-K

Most businesses that advertise on TV already make so much money and are already so well known that the advertising is at least as much of a tax deduction as it is putting the word out on their product and/or preserving their space at the top. Who hasn't heard of McDonalds or doesn't know what food they serve? How many ads in general actually tell you about their products? Most just present a short feel good scene or something catchy with the product name put out there.

This is kinda how I think too. Just keep the name out there. I recently saw a comparison of old car ads vs new. The old ones go through what used to be all the great features of a car or truck (obviously some new ads still do), but take a new Volvo ad. Back in the day Volvo ads we're totally about safety. Today they are mini 60 second feel good movies. Very little about the actual car.

I only used Graveyard Cars as an example of does advertising give the bang for the buck anymore? Didn't mean for this to spin in to a general GC bash.

[Coley]

Advertising absolutely works.....even tho' we are often unaware of its subtle message.
Its a funny thing....given how much people find it annoying but, yes...it definitely works.

All good
Coley

[harpo231]

Anyone who thinks they can only get a laugh by calling someone else names or other hurtful things should not be in the public eye,, I find it repulsive .

[special-K]

Originally Posted by CG

This is kinda how I think too. Just keep the name out there. I recently saw a comparison of old car ads vs new. The old ones go through what used to be all the great features of a car or truck (obviously some new ads still do), but take a new Volvo ad. Back in the day Volvo ads we're totally about safety. Today they are mini 60 second feel good movies. Very little about the actual car.

I only used Graveyard Cars as an example of does advertising give the bang for the buck anymore? Didn't mean for this to spin in to a general GC bash.

I only commented on advertising in general and didn't bash GC because I never saw the show. So it doesn't bother me at all and their advertisers certainly aren't working on me

Yes, advertising works... on a surprising amount of people. Yes, there are people that it will never work on as well

[davischevy]

Be happy you have never had to sit through Mark Worman making a complete and total fool out of himself on GC special-K.

Somebody mentioned his daughter. I am sure she was switched at birth at the hospital.

[special-K]

Defective personality, ey?

[Dieselwrencher]

I like the show when it's about the cars and not the BS too. They do give a lot facts on Mopar trivia. I'd love to go up there and get a nicer shell for my 71 Challenger from the many he has setting there. But, I'm just going to sell the car. Mopar parts are too expensive.

[78chevstepside]

Mark workman is one strange man . I used to work a lot a few blocks from graveyard cars . Springfield oregon not far from the papermill . I record the show and skip over the weirdness.

[Desert_Eagle02]

Love the cars, hate the show. That being said, Mark is extremely educated in Mopars and how they were built. Unfortunately I can't stand his personality.

[Boog]

I have to wonder about the show's sponsors. Why would any company want to be associated with that guy?

[midniteblues]

The fella' certainly is a bit inflated and obsessed.
But I do like the level of correct detail they sometimes show that goes into the awesome cars they build.
One can use some of these tips and adapt it into there own work.

As for the goofing around, it's a TV show.
They probably think if each and every episode was 100% about the car or shop then they would run out of content. Or its to exploit that mark is a shop owner that is serious about the cars but can still be in a way, a goof and his shop is a easy going good fun place to work for.

One evening about two weeks ago I had my late evening dinner all ready the house was quite with everyone up in their rooms.
So I plopped my behind in the lazy boy and grabbed the clicker.
It took me few minutes too find 3 differnt clickers and too acually figure how too turn on the tv and too get it to the guide.
Few more min. too scroll through pages of hundreds of useless unwatched, unwanted channels I pay for(a never ending husband & wife battle).

Finally I found a gas monkey show, the garage squad show and a newer car show all on at the same time but on different channels but I can flip between each as a commercial comes break on.
Cool!
I can finally relax, eat , watch and HEAR something on TV I wanna watch

In one half hours time I saw a total of 8-10 minutes of car shows and 20-22 minutes of annoying unrealistic commercials.
It took me as long to get the shows on as it did for me to eat my food.

I really dislike what TV has become anymore.
I don't feel bad for the people that fall for the buy this, buy that, this is what you need, we are the best, pitches.
Insurance company's (one of the biggest scams ever) has overrun the tv. and people actually buy into this crap they let the screen tell them what they see is what they need and need now cause it's the best and only option out there.

The dvr is the only way to go anymore. But that's only if yours isn't filled with episodes of big brother,spongebob, glee, catfish, and other totally unreal nonsense.

Save America!
As most of our children are becoming helpless,thoughtless,lazy googly eyed screen attracted push buttoned zombies.

[CG]

One thing about a lot of the car shows ( a common thing to most of us here ) is that there is so much product placement in the shows themselves. Basically it has built in advertising along with the junk commercials. I suppose that helps.

My guess is with so many people that have all the pay stuff that doesn't have commercials and the huge use of DVRs is that there is going to be a lot of product placement in the non reality stuff. Mom opens the cupboard no more generic boxes and cans but actual real products we can all purchase at any grocery store.

Ive forgotten which shows, but a few I used to watch snuck in some car advertising. People hop in to the car ... Wow Bob, I didn't know you got a new car. Oh yeah Mike, this new Toyota has auto parking and navigation and web and it takes me to the Starbucks with the shortest line every morning. But right now we got to catch up to those criminals.

[68C15]

I'll have to see if it's on Netflix or Hulu

The only ads I see are during local news morning and night

[Desert_Eagle02]

I know people are skeptical about Graveyard Carz and their '71 'Cuda that they said was stolen. People are thinking its a publicity stunt. I don't follow the show enough to have an opinion, but I follow their page on instagram and a lot of people are questioning it.

[Boog]

Is that "the cuda" mark is obsessed with that AMD replaced all the body panels for them because his shop was "so busy" ? I don't watch it enough to keep up with that kind of stuff. When I do watch some of it the sound is muted so..

[Desert_Eagle02]

Originally Posted by Boog

Is that "the cuda" mark is obsessed with that AMD replaced all the body panels for them because his shop was "so busy" ? I don't watch it enough to keep up with that kind of stuff. When I do watch some of it the sound is muted so..

Not sure if AMD did the body on it, but the 'Cuda that was stolen is painted Sassy Grass Green. They built it for the SEMA show in Vegas.

[davischevy]

Originally Posted by 68C15

I'll have to see if it's on Netflix or Hulu

The only ads I see are during local news morning and night

Some episodes are on youtube.

[special-K]

Originally Posted by Boog

I have to wonder about the show's sponsors. Why would any company want to be associated with that guy?

Here is what sponsors want:

Originally Posted by Desert_Eagle02

Love the cars, hate the show. That being said, Mark is extremely educated in Mopars and how they were built. Unfortunately I can't stand his personality.

It's the perfect formula for the TV producers. Controversy sells, gets people talking about it more than a pleasant show. It's about money, not quality or using the media to help shape a better society.