Dealer Emblems and Stickers - The 1947 - Present Chevrolet & GMC Truck Message Board Network

SS Tim · 09-23-2016, 08:58 PM

Once as many of you know it was common for a selling dealer to add a cast emblem or quality license plate frame promoting their dealership. In later years stickers became more common as a cheaper alternative. Later yet this devolved to plastic emblems.

In an effort to preserve and database these emblems and stickers I'd like to ask everyone who can to share their plates, frames and stickers as well as those they may see.

However I do ask we try and limit this to 67-72 Chevys and GMCs.
Also please be sure to tell us the year truck its on along with the dealer info to help searches.

SS Tim · 09-23-2016, 09:02 PM

Stevenson
Golden, Colo. 1972

SS Tim · 09-23-2016, 09:18 PM

Courtsey Chevrolet
unstated in Phoenix, AZ 1971

**Joesjunk** · 09-23-2016, 10:23 PM

My 72 big block

**Joesjunk** · 09-23-2016, 10:24 PM

My 71 big block

**Joesjunk** · 09-23-2016, 10:25 PM

Another 72

**Joesjunk** · 09-23-2016, 10:26 PM

A 72 K/20 I just sold

**FirstOwner69** · 09-23-2016, 10:45 PM

Here's what was on my when the truck was new. I usually hate any dealer advertising on my vehicles and promptly remove it. After all, they are not paying me to be a billboard. I threw this away sometime in the 70s. Wish I had it now though. The truck was purchased from Barton's Chevrolet in Yorba Linda, California.

The plate frame says "Yorba Linda" at the top and "Barton's" at the bottom with a bowtie at each end. The paper plate says "Where the PRICE is LESS and the SERVICE is BEST".

JIM

EDIT: Added second pic zoomed closer.

**special-K** · 09-23-2016, 11:35 PM

I have some, but they are no longer on trucks. I have that Hicks Bros. one. I still see dealers putting their name on new cars. I requested that the dealer put nothing on my '92 when it came in. In a way it would have been cool on there since it would have said "Ideal GMC"

**jocko** · 09-23-2016, 11:37 PM

unsure of the exact year Tim, but it's a perfect fit for me! (wish it was my truck!)

Vintage Windmills · 09-23-2016, 11:46 PM

my 1972 K20 built in St. Louis. Sold at Dagley Chevrolet in Kearney Missouri.

**LockDoc** · 09-24-2016, 12:00 AM

-
Sticker on the early takeoff tailgate for the '70 Chevy. It says "MAPLES Newton, Iowa".

LockDoc

SS Tim · 09-24-2016, 03:28 AM

CHAMPION
Manhattan Beach ( CA )
1971

SS Tim · 09-24-2016, 03:34 AM

SNELL
Lowell, Indiana
1971

SS Tim · 09-24-2016, 03:38 AM

TED SIMMONS
McLean, Tex.
1968

SS Tim · 09-24-2016, 04:05 AM

Great replies guys, Thanks!
However I must ask you to please take the time to edit your posts where applicable and add the dealer name and location as stated on the emblem/sticker/frame. In that way they become a searchable resource.

Emblems and frames don't have to be on a truck to post here as long as you know the year with reasonble certainty.

Plus if you read between the lines a little, Chevy car emblems or a multi line emblem such as a Pontiac-GMC are welcome additions as long as the dealer sold trucks too.

SS Tim · 09-24-2016, 04:40 AM

As a probable, here is a 72 triple blue (558) Custom/20 Longhorn with a build sheet and documentation showing it was sold new by...
Dick GRIHLAVA (Chevrolet)
El Cajon (CA)

Through a search I found this picture and believe it to be correct for a 72.

Z10 · 09-24-2016, 06:41 PM

Quote:

Originally Posted by SS Tim

TED SIMMONS
McLean, Tex.
1968

My wife is from McLean, TX and knew the family who owned this dealership. It closed in the early 80's.

**jocko** · 09-24-2016, 06:48 PM

Quote:

Originally Posted by SS Tim

SNELL
Lowell, Indiana
1971

Holy Cow Tim, how'd you find that one!!?? I grew up next door to that town - saw Snell stickers all over the cars. Very cool. The only chevy dealer closer was Shaver - not sure if this is a black and white of a sticker or just a picture from an ad:

Z10 · 09-24-2016, 06:49 PM

Culberson Stowers Chevrolet
Pampa, Texas
Still in business and possibly the oldest family operated dealership in Texas. Opened in 1927, 89 years ago. My 69 Camaro came from Culbersons.

I scored a couple of NOS emblems about 10 years ago.

SS Tim · 09-24-2016, 08:25 PM

Quote:

Originally Posted by jocko

Holy Cow Tim, how'd you find that one!!?? I grew up next door to that town - saw Snell stickers all over the cars. Very cool...

Pretty sure you will remember the truck with a bigger picture.
71 Cheyenne Custom Camper/30.

**GR8-68** · 09-25-2016, 03:20 AM

On the tailgate of my 72

SS Tim · 09-25-2016, 04:03 AM

CONNELL (Chevrolet)
KILLEEN, TEXAS

I've actually been there! About thirty years ago!

SS Tim · 09-25-2016, 04:19 AM

A sticker I'd really like to see is:
Pat Knight Chevrolet
Victorville California.

Apparently they were open under that name from 70-74.
My 72 Custom/10 had a sticker shadow on the upper left tailgate. We were never able to take a good picture of it. As I recall, it was a stylized jousting knight astride a horse and the dealer name and address in white. So if someone has a legible sticker, please make the effort to post a picture.

**GR8-68** · 09-25-2016, 05:55 AM

Quote:

Originally Posted by SS Tim

CONNELL (Chevrolet)
KILLEEN, TEXAS

I've actually been there! About thirty years ago!

That is cool, I love this thread

09-23-2016, 08:58 PM	#1
SS Tim Registered User Join Date: Aug 2010 Location: Edwards, CA Posts: 7,504	Dealer Emblems and Stickers Once as many of you know it was common for a selling dealer to add a cast emblem or quality license plate frame promoting their dealership. In later years stickers became more common as a cheaper alternative. Later yet this devolved to plastic emblems. In an effort to preserve and database these emblems and stickers I'd like to ask everyone who can to share their plates, frames and stickers as well as those they may see. However I do ask we try and limit this to 67-72 Chevys and GMCs. Also please be sure to tell us the year truck its on along with the dealer info to help searches. __________________ Thanks, Tim * VIN/Model Decoders * Power Team Charts (engine/transmission/gear ratio) * Post Your Pickup SPID Blazer SPID Suburban/Panel SPID * RTFM ... Read The Factory Manuals... download 'em here Highlanders Do you have a 1972 Plaid Pickup? Plaid Blazer ** Plaid Suburban

09-23-2016, 09:02 PM	#2
SS Tim Registered User Join Date: Aug 2010 Location: Edwards, CA Posts: 7,504	Re: Dealer Emblems and Stickers *Stevenson* Golden, Colo. 1972 Attached Images __________________ Thanks, Tim * VIN/Model Decoders * Power Team Charts (engine/transmission/gear ratio) * Post Your Pickup SPID Blazer SPID Suburban/Panel SPID * RTFM ... Read The Factory Manuals... download 'em here Highlanders Do you have a 1972 Plaid Pickup? Plaid Blazer ** Plaid Suburban

09-23-2016, 09:18 PM	#3
SS Tim Registered User Join Date: Aug 2010 Location: Edwards, CA Posts: 7,504	Re: Dealer Emblems and Stickers *Courtsey Chevrolet* unstated in Phoenix, AZ 1971 Attached Images __________________ Thanks, Tim * VIN/Model Decoders * Power Team Charts (engine/transmission/gear ratio) * Post Your Pickup SPID Blazer SPID Suburban/Panel SPID * RTFM ... Read The Factory Manuals... download 'em here Highlanders Do you have a 1972 Plaid Pickup? Plaid Blazer ** Plaid Suburban Last edited by SS Tim; 09-23-2016 at 09:32 PM.

09-23-2016, 10:23 PM	#4
Joesjunk Senior Member Join Date: May 2001 Location: Independence MO. Posts: 7,689	Re: Dealer Emblems and Stickers My 72 big block Attached Images __________________ 72 3/4t Custom Deluxe 402/auto 66k Original paint 71 3/4t 4x4 Custom Deluxe 10k original miles Original paint 71 3/4t Cheyenne 402 70k original paint 72 3/4t 4x4 Custom deluxe 72 3/4t 4x4 Custom deluxe 91k original paint 72 Cheyenne/30 Dually 69 Camaro SS396 4-speed 13 GMC 2500HD Duramax I bought new 05 Jeep Wrangler "Willys Edition" 12k miles (I bought new) 85 3/4 ton 4x4 Scottsdale 33k miles original paint 86 1 ton 4x4 SRW Silverado 454 restored 80 1 ton 4x4 SRW Silverado 9,434 original miles!! original paint 95 GMC 1 ton dually 4x4 my dad bought new 95 GMC 3/4 ton 4x4, regular cab 454, 31k original miles 2002 2500HD 4x4 regular cab 6.0L 67k miles 2002 2500HD 4x4 regular cab 8.1L 28k miles 2003 GMC 2500HD 4x4 regular cab Diesel 93k miles 67-72 Parts for sale

09-23-2016, 10:24 PM	#5
Joesjunk Senior Member Join Date: May 2001 Location: Independence MO. Posts: 7,689	Re: Dealer Emblems and Stickers My 71 big block Attached Images __________________ 72 3/4t Custom Deluxe 402/auto 66k Original paint 71 3/4t 4x4 Custom Deluxe 10k original miles Original paint 71 3/4t Cheyenne 402 70k original paint 72 3/4t 4x4 Custom deluxe 72 3/4t 4x4 Custom deluxe 91k original paint 72 Cheyenne/30 Dually 69 Camaro SS396 4-speed 13 GMC 2500HD Duramax I bought new 05 Jeep Wrangler "Willys Edition" 12k miles (I bought new) 85 3/4 ton 4x4 Scottsdale 33k miles original paint 86 1 ton 4x4 SRW Silverado 454 restored 80 1 ton 4x4 SRW Silverado 9,434 original miles!! original paint 95 GMC 1 ton dually 4x4 my dad bought new 95 GMC 3/4 ton 4x4, regular cab 454, 31k original miles 2002 2500HD 4x4 regular cab 6.0L 67k miles 2002 2500HD 4x4 regular cab 8.1L 28k miles 2003 GMC 2500HD 4x4 regular cab Diesel 93k miles 67-72 Parts for sale

09-23-2016, 10:25 PM	#6
Joesjunk Senior Member Join Date: May 2001 Location: Independence MO. Posts: 7,689	Re: Dealer Emblems and Stickers Another 72 Attached Images __________________ 72 3/4t Custom Deluxe 402/auto 66k Original paint 71 3/4t 4x4 Custom Deluxe 10k original miles Original paint 71 3/4t Cheyenne 402 70k original paint 72 3/4t 4x4 Custom deluxe 72 3/4t 4x4 Custom deluxe 91k original paint 72 Cheyenne/30 Dually 69 Camaro SS396 4-speed 13 GMC 2500HD Duramax I bought new 05 Jeep Wrangler "Willys Edition" 12k miles (I bought new) 85 3/4 ton 4x4 Scottsdale 33k miles original paint 86 1 ton 4x4 SRW Silverado 454 restored 80 1 ton 4x4 SRW Silverado 9,434 original miles!! original paint 95 GMC 1 ton dually 4x4 my dad bought new 95 GMC 3/4 ton 4x4, regular cab 454, 31k original miles 2002 2500HD 4x4 regular cab 6.0L 67k miles 2002 2500HD 4x4 regular cab 8.1L 28k miles 2003 GMC 2500HD 4x4 regular cab Diesel 93k miles 67-72 Parts for sale

09-23-2016, 10:26 PM	#7
Joesjunk Senior Member Join Date: May 2001 Location: Independence MO. Posts: 7,689	Re: Dealer Emblems and Stickers A 72 K/20 I just sold Attached Images __________________ 72 3/4t Custom Deluxe 402/auto 66k Original paint 71 3/4t 4x4 Custom Deluxe 10k original miles Original paint 71 3/4t Cheyenne 402 70k original paint 72 3/4t 4x4 Custom deluxe 72 3/4t 4x4 Custom deluxe 91k original paint 72 Cheyenne/30 Dually 69 Camaro SS396 4-speed 13 GMC 2500HD Duramax I bought new 05 Jeep Wrangler "Willys Edition" 12k miles (I bought new) 85 3/4 ton 4x4 Scottsdale 33k miles original paint 86 1 ton 4x4 SRW Silverado 454 restored 80 1 ton 4x4 SRW Silverado 9,434 original miles!! original paint 95 GMC 1 ton dually 4x4 my dad bought new 95 GMC 3/4 ton 4x4, regular cab 454, 31k original miles 2002 2500HD 4x4 regular cab 6.0L 67k miles 2002 2500HD 4x4 regular cab 8.1L 28k miles 2003 GMC 2500HD 4x4 regular cab Diesel 93k miles 67-72 Parts for sale

09-23-2016, 10:45 PM	#8
FirstOwner69 Senior Member Join Date: May 2010 Location: Wisconsin & Arizona Posts: 4,838	Re: Dealer Emblems and Stickers Here's what was on my when the truck was new. I usually hate any dealer advertising on my vehicles and promptly remove it. After all, they are not paying me to be a billboard. I threw this away sometime in the 70s. Wish I had it now though. The truck was purchased from Barton's Chevrolet in Yorba Linda, California. The plate frame says "Yorba Linda" at the top and "Barton's" at the bottom with a bowtie at each end. The paper plate says "Where the PRICE is LESS and the SERVICE is BEST". JIM EDIT: Added second pic zoomed closer. Attached Images Last edited by FirstOwner69; 09-23-2016 at 10:58 PM.

09-23-2016, 11:35 PM	#9
special-K Special Order Join Date: Nov 2004 Location: Mt Airy, MD Posts: 85,852	Re: Dealer Emblems and Stickers I have some, but they are no longer on trucks. I have that Hicks Bros. one. I still see dealers putting their name on new cars. I requested that the dealer put nothing on my '92 when it came in. In a way it would have been cool on there since it would have said "Ideal GMC" __________________ "BUILDING A BETTER WAY TO SERVE THE USA"......67/72......"The New Breed" GMC '67 C1500 Wideside Super Custom SWB: 327/M22/3.42 posi.........."The '67" (project) GMC '72 K2500 Wideside Sierra Custom Camper: 350/TH350/4.10 Power-Lok..."The '72" (rolling) Tim "Don't call me a redneck. I'm a rough cut country gentleman" R.I.P. ~ East Side Low Life ~ El Jay ~ 72BLUZ ~ Fasteddie69 ~ Ron586 ~ 67ChevyRedneck ~ Grumpy Old Man ~

09-23-2016, 11:37 PM	#10
jocko Senior Member Join Date: Oct 2009 Location: Godley, TX Posts: 17,930	Re: Dealer Emblems and Stickers unsure of the exact year Tim, but it's a perfect fit for me! (wish it was my truck!) Attached Images

09-23-2016, 11:46 PM	#11
Vintage Windmills Vintage 4x4s Join Date: Sep 2010 Location: Prior Lake, MN Posts: 4,305	Re: Dealer Emblems and Stickers my 1972 K20 built in St. Louis. Sold at Dagley Chevrolet in Kearney Missouri. Attached Images __________________ 67 GMC K1500 Custom- 305V6 SM420, PTO, Ram Assist, yellow (the outcast) (project period correct upgrades) 67 GMC C2500 351V6 TH400, AC, PS, PB (can't decide what to do with. Update, decided to keep and will restore ) 86 CHV K30 502 th400, apple red NEW 71 CHV K20 350 SM465, ochre (saved work truck) 71 CHV K20 292 SM465, white, tach, PTO, (future project) 72 CHV K20 350 350th, medium blue (project stocker) 01 CHV K2500hd crew, indigo blue ^3 dont run and the others don't see winter either '86 K30 Cummins "Fireside" thread: http://67-72chevytrucks.com/vboard/s...d.php?t=649649 '71 K20 "get driveable" thread: http://67-72chevytrucks.com/vboard/s...d.php?t=590642 '72 K20 Build Thread: http://67-72chevytrucks.com/vboard/s...=493477&page=6 Last edited by Vintage Windmills; 09-24-2016 at 09:31 AM.

09-24-2016, 12:00 AM	#12
LockDoc The Older Generation Join Date: Aug 2006 Location: Montezuma, Iowa Posts: 25,312	Re: Dealer Emblems and Stickers - Sticker on the early takeoff tailgate for the '70 Chevy. It says "MAPLES Newton, Iowa". LockDoc Attached Images __________________ Leon Locksmith, Specializing In Antique Trucks, Automobiles, & Motorcycles (My Dually Pickup Project Thread) http://67-72chevytrucks.com/vboard/s...d.php?t=829820 -

09-24-2016, 03:28 AM	#13
SS Tim Registered User Join Date: Aug 2010 Location: Edwards, CA Posts: 7,504	Re: Dealer Emblems and Stickers *CHAMPION* Manhattan Beach ( CA ) 1971 Attached Images __________________ Thanks, Tim * VIN/Model Decoders * Power Team Charts (engine/transmission/gear ratio) * Post Your Pickup SPID Blazer SPID Suburban/Panel SPID * RTFM ... Read The Factory Manuals... download 'em here Highlanders Do you have a 1972 Plaid Pickup? Plaid Blazer ** Plaid Suburban

09-24-2016, 03:34 AM	#14
SS Tim Registered User Join Date: Aug 2010 Location: Edwards, CA Posts: 7,504	Re: Dealer Emblems and Stickers *SNELL* Lowell, Indiana 1971 Attached Images __________________ Thanks, Tim * VIN/Model Decoders * Power Team Charts (engine/transmission/gear ratio) * Post Your Pickup SPID Blazer SPID Suburban/Panel SPID * RTFM ... Read The Factory Manuals... download 'em here Highlanders Do you have a 1972 Plaid Pickup? Plaid Blazer ** Plaid Suburban

09-24-2016, 03:38 AM	#15
SS Tim Registered User Join Date: Aug 2010 Location: Edwards, CA Posts: 7,504	Re: Dealer Emblems and Stickers *TED SIMMONS* McLean, Tex. 1968 Attached Images __________________ Thanks, Tim * VIN/Model Decoders * Power Team Charts (engine/transmission/gear ratio) * Post Your Pickup SPID Blazer SPID Suburban/Panel SPID * RTFM ... Read The Factory Manuals... download 'em here Highlanders Do you have a 1972 Plaid Pickup? Plaid Blazer ** Plaid Suburban



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09-24-2016, 04:05 AM	#16
SS Tim Registered User Join Date: Aug 2010 Location: Edwards, CA Posts: 7,504	Re: Dealer Emblems and Stickers Great replies guys, Thanks! However I must ask you to please take the time to edit your posts where applicable and add the dealer name and location as stated on the emblem/sticker/frame. In that way they become a searchable resource. Emblems and frames don't have to be on a truck to post here as long as you know the year with reasonble certainty. Plus if you read between the lines a little, Chevy car emblems or a multi line emblem such as a Pontiac-GMC are welcome additions as long as the dealer sold trucks too. __________________ Thanks, Tim * VIN/Model Decoders * Power Team Charts (engine/transmission/gear ratio) * Post Your Pickup SPID Blazer SPID Suburban/Panel SPID * RTFM ... Read The Factory Manuals... download 'em here Highlanders Do you have a 1972 Plaid Pickup? Plaid Blazer ** Plaid Suburban

09-24-2016, 04:40 AM	#17
SS Tim Registered User Join Date: Aug 2010 Location: Edwards, CA Posts: 7,504	Re: Dealer Emblems and Stickers As a probable, here is a 72 triple blue (558) Custom/20 Longhorn with a build sheet and documentation showing it was sold new by... *Dick GRIHLAVA* (Chevrolet) El Cajon (CA) Through a search I found this picture and believe it to be correct for a 72. Attached Images __________________ Thanks, Tim * VIN/Model Decoders * Power Team Charts (engine/transmission/gear ratio) * Post Your Pickup SPID Blazer SPID Suburban/Panel SPID * RTFM ... Read The Factory Manuals... download 'em here Highlanders Do you have a 1972 Plaid Pickup? Plaid Blazer ** Plaid Suburban

09-24-2016, 06:49 PM	#20
Z10 Registered User Join Date: Aug 2012 Location: Midland, TX Posts: 1,267	Re: Dealer Emblems and Stickers Culberson Stowers Chevrolet Pampa, Texas Still in business and possibly the oldest family operated dealership in Texas. Opened in 1927, 89 years ago. My 69 Camaro came from Culbersons. I scored a couple of NOS emblems about 10 years ago. Attached Images __________________ 1969 RS/SS Z10 Camaro Pace coupe 1972 GMC Short Step buildhttp://67-72chevytrucks.com/vboard/s...=1#post6356218 1979 Mazda RX7 1979 Pontiac Trans Am WS6 & 1979 Pontiac Trans Am 10th Anniversary 1999 Honda Valkyrie 2006 Corvette Z06 2010 BMW 650i Last edited by Z10; 09-24-2016 at 07:02 PM.

09-25-2016, 03:20 AM	#22
GR8-68 Senior Member Join Date: Jun 2009 Location: Belews Creek , NC Posts: 4,220	Re: Dealer Emblems and Stickers On the tailgate of my 72 Attached Images __________________ Larry It is easily overlooked that what is now called vintage was once brand new. "Project 68" paypal.me/ldgrant

09-25-2016, 04:03 AM	#23
SS Tim Registered User Join Date: Aug 2010 Location: Edwards, CA Posts: 7,504	Re: Dealer Emblems and Stickers *CONNELL* (Chevrolet) KILLEEN, TEXAS I've actually been there! About thirty years ago! __________________ Thanks, Tim * VIN/Model Decoders * Power Team Charts (engine/transmission/gear ratio) * Post Your Pickup SPID Blazer SPID Suburban/Panel SPID * RTFM ... Read The Factory Manuals... download 'em here Highlanders Do you have a 1972 Plaid Pickup? Plaid Blazer ** Plaid Suburban

09-25-2016, 04:19 AM	#24
SS Tim Registered User Join Date: Aug 2010 Location: Edwards, CA Posts: 7,504	Re: Dealer Emblems and Stickers A sticker I'd really like to see is: *Pat Knight Chevrolet* Victorville California. Apparently they were open under that name from 70-74. My 72 Custom/10 had a sticker shadow on the upper left tailgate. We were never able to take a good picture of it. As I recall, it was a stylized jousting knight astride a horse and the dealer name and address in white. So if someone has a legible sticker, please make the effort to post a picture. __________________ Thanks, Tim * VIN/Model Decoders * Power Team Charts (engine/transmission/gear ratio) * Post Your Pickup SPID Blazer SPID Suburban/Panel SPID * RTFM ... Read The Factory Manuals... download 'em here Highlanders Do you have a 1972 Plaid Pickup? Plaid Blazer ** Plaid Suburban

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